SBH Associate Relief Fund:

Giving back when it matters most.

After being onboarded into the Integer Group in June of 2022, it was high time for me to sit in on my first big project as the humble yet high-end brand Blue Bottle Coffee sought out our team to percolate their eCommerce presence on Amazon. With the fantastic support of my fellow copywriter Scott Corbitt and creative director Jo Fitzgibbon, along with some incredible art direction from Mackenzie Rollins, I took my first steps into the world of eCommerce copywriting with confidence. We made sure to center on our client’s desire to bring their slow-roasted brew to all levels of coffee enthusiasts, and proved that no matter how experienced you are with coffee, Blue Bottle never fails to deliver a high-quality brewing experience.

Creative Director: Derek Robinson

Copywriter: Parker Kenny

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